top of page
Search

How Irish Hotels Can Use Government Digital Grants to Fund Guest Intelligence

  • Writer: Nexus Guest
    Nexus Guest
  • Aug 21
  • 2 min read
A professional hotel manager stands in a modern lobby holding a tablet, with digital icons representing a Euro symbol, certificate, and guest profile overlayed to suggest government funding and guest intelligence technology.

Digital transformation in hospitality is no longer a buzzword, it is becoming a necessity. Guest expectations are rising, competition is fierce, and OTAs continue to claim both commission and valuable data. The good news is that Irish hotels do not have to take on the full cost of modernising their technology alone.


Government schemes such as the Grow Digital Voucher and the Digital Discovery Grant are designed to support businesses just like yours. These can be an excellent way to bring Nexus into your hotel.


What Are These Grants?

Grow Digital Voucher

This voucher helps SMEs invest in digital tools that make their businesses more competitive and efficient. Hotels can use it for technology that improves operations, marketing, or customer engagement.

Digital Discovery Grant

This grant funds projects that explore new digital opportunities. It allows businesses to understand what technology could transform their customer experience and performance.



Why This Matters for Hotels

These supports are about more than just ticking a digital box. They are about future-proofing your business:

  • Reduce OTA reliance by strengthening direct booking channels

  • Unify guest data from PMS, CRM, booking engine, and reviews into a single customer view

  • Automate segmentation so the right guests get the right offers

  • Boost loyalty and repeat bookings with intelligence-driven marketing


This is exactly what Nexus was built to deliver.



How Nexus Fits In

Nexus consolidates your guest data into one intelligent platform. With automated segmentation and persona tagging, you can:

  • Recognise repeat guests instantly

  • Personalise their stay and offers

  • Drive more direct bookings

  • Understand guest value beyond occupancy rates


Both the Grow Digital Voucher and Digital Discovery Grant can help cover the cost of getting started. That means your initial outlay is reduced while your return can be significant.


Next Steps

  1. Check eligibility for the voucher or grant (links below)

  2. Apply through the NEH portal, the applications are straightforward and designed for SMEs

  3. Talk to Nexus, we can help you outline how guest intelligence fits into your grant application and show the measurable impact it can bring

  4. Grow Digital Voucher

  5. Digital Discovery Grant


Take Advantage Now

Government supports are not permanent. If you have been considering upgrading your hotel’s digital capabilities, now is the perfect time. With the help of these grants, Nexus can pay for itself faster than ever.


At Nexus, we help hotels take back control of their guest data. Let’s explore how a digital grant could cover your first step. Get in touch today.




 
 
 

Comments

bottom of page